How Brands Celebrated Pride Month in June 2022?
Source: Pexels What is Pride Month? Pride Month is celebrated each year in the month of June. This month is dedicated to celebrating LGBTQIA+ communities from around the world. The Stonewall riots which took place during this month in 1969 paved way for a lot of changes for people in America and all across the globe. How is it celebrated? Colourful parades, marches, talks, webinars, concerts and much more. The definition of how Pride Month is celebrated has gone quite a lot of changes due to the recent pandemic, lockdown restrictions, work from home and other global & economical changes. With online speakers, hand drawn paintings/pictures, online fundraisers, colourful rainbow flag clad balconies to lit up buildings; we just keep seeing new creative ways of celebrating this month each year. Why do brands participate in celebrating Pride Month? Few brands genuinely want to make an impact and help the LGBTQIA+ community. Others see it as a PR opportunity to gain more followers or en