Marketing Blogger

  Source: Pexels Magic Socks Project We all in some way or the other are aware of the impact of climate change happening around us. We are experiencing shift in temperatures and weather. The main cause for this being man made activities like burning of fossil fuels  which result in greenhouse gas emissions which gives rise to increase in temperatures. One of the many reason we are seeing an increase in these greenhouse gas emissions is due to clearing of land, deforestation and reduction of green cover. There is no denying that humans are responsible for climate change and rising temperatures. Did you know the average temperature of the Earth's surface is now 1.1 degree Celsius warmer than it was in late 1800s? ( Source )  We as a human race have realised the increasing dangers of climate change and as individuals, companies, governments, NGO's, we now together are trying to fight the adverse effects of climate change. Below are examples of some brands trying to make things rig

  Photo by  Lerkrat Tangsri  from  Pexels Looking to partner with companies to support your sustainability goals? Want to know of businesses which are actually taking real actions to tackle climate change? Look no further, as this blog will help you answer all those questions.  You can be looking for any of the below: Monthly subscription to offset your carbon footprints Looking to contributing towards eco projects Finding an innovative product packaging solution Transform your coffee and cocoa supply chain to make it more ethical Looking to get your cosmetics from an ethical supplier Eco-friendly  drinkware for your brand This blog covers the inspirational stories behind how these brands became a reality, what motivates them, what their missions and aims are and more importantly how they are making a real difference to our planet. 1. Ecologi This brand was created by three friends in Bristol, UK. Elliot Coad, Alex Price and Lucy Jack. Built by a passionate team of people with immense

  Source: pexels.com Are you one of the climate warriors wondering what are humans doing to protect the climate & earth? Do you feel majority of the companies are green washing campaigns, just to look eco-friendly when really they are not taking any substantial actions?  Do you think about, what you can do as a consumer to make a difference and actually make an impact? If you want to make a positive impact and contribute towards the UN Sustainable Development Goals  then do check out the five companies listed below. These companies do not make any fake claims or promises but they plant trees based on your digital actions taken on their digital platforms/products. Do check them out to see how companies around the world are trying to tackle climate change with innovative products and ideas. 1. Ecosia Ecosia is a social business, established in 2009. It is an alternate search engine platform which you can also install as your browser. When you use this search engine for your online se

  Looking for some inspiration to go green this festive season? Check the eco products below which can help you enjoy the festivities and also protect the environment. 1. Bio Cups This festive season make sure you use these biodegradable, sustainable and recyclable cups for all your hot chocolates and drinks. These have a water based inner lining which makes it safe for use. This innovative product is supplied by First Stop Supplies based in Dorset, UK.  Source:   @FirstStopDorset -Twitter 2. Eco Pet Toys This festive season make sure buy some eco hemp pet toys for your adorable friends at home. These would make a perfect gift if you are looking to buy something special for your pets, but are also looking to reduce waste. The eco hemp pet toys are non toxic, made from 100% hemp and are durable. They safeguard the health of your pets and protect the environment.   Source:    @petiquepets  -Twitter 3. Wooden Debit Card  While you splurge on online shopping this festive season, why not

            Photo by  Karolina Grabowska  from  Pexels Green Brand of the Month-  Who Gives A Crap This will be a regular feature on my blog. I will pick a "Green Brand" of the month and spread awareness about the great work to a wider audience. This will be my way of making a difference. To know more about why I choose this brand, please watch the video below:    If you feel inspired and motivated by this brand, don't forget to tag, follow and mention them. The more followers such brand receive, the more impact they will be able to make and reach more people who need the help. Share this with your community, talk about this brand with your friends and you can also try their products. There are so many ways to get involved and make a difference.  As the "Who Gives A Crap" team says "Sharing is caring."

Companies around the world are now focusing on working towards building their sustainability strategy and reducing the impact of their products on the environment. Below are some of the companies pioneering the sustainability drive and refreshing their products to tackle climate change and align their brands with an environmentally conscious consumer demand. 1. Pringles in Partnership with Tesco- Packaging Makeover Source: Independent UK The famous Pringles can is getting a green makeover this year. This is the first packaging makeover for the Pringles can since it's launch in 1967. The packaging was originally made of foil, paper, board, metal and plastic. The new cans are made of recycled paper and will be implemented across supermarkets in East Anglia. They have set this up as a trial to begin with to get feedback from consumers and if it works for people and retail brands. The main focus of this packaging will be ensure the crisp stay fresh for long and does not break the crisp